We wanted to share a great wayfinding article authored by Roger Eke and his personal experiences with implementing a complex wayfinding solution for a large commercial distribution center. For your convenience, we’ve pulled a few key excerpts from the article, but be sure to click here to read the full story.

“I was on site with our installation team to manage the delivery of a wayfinding signage package for a new-build supermarket distribution center. This was a very impressive construction project. A huge logistical hub with 67 loading bays for articulated lorries and a vast maze of warehouse shelving full of hundreds of thousands of products. 

We got the chance to see this new distribution centre swing into action. It was incredible how the vast and complex logistical challenge of delivering hundreds of thousands of products a day to stores across the UK could be done so efficiently. It was then that I had my Eureka moment – without our signs, this huge, efficient and well oiled machine would come to a complete standstill. Even something as simple as the numbering of the loading bays meant that HGV drivers could easily find their parking bay from the outside and the staff could easily load the correct cages into the correct lorry on the inside. It sounds insanely simple but without these numbered signs, the place would be chaos – it just wouldn’t work.”

This article reminded us of the stories told in the whitepaper, The Pathways to Success: The Benefits of Wayfinding Signage.